Putting videos on social media may seem like a quick way to store video content, but these sites aren’t made to handle all the needs of a business that focuses on video.
You will need a solution that makes it as easy as possible to host, save, and organize videos. Video content management systems (CMS) seem to help at this point. Let’s look at the top 6 systems for managing video content in 2023
What is a system for managing videos?
A content management system (CMS) is a piece of software that lets website administrators manage the content on their site, add new content, and change other parts of the site without having to know a lot about technology.
This frees you up to focus on the content that people will see on your site instead of having to start from scratch with new code.
A system made to help you manage your video content is called a “video content management system.” The best video CMSs will deal with these potential problems and make it easier to manage your video content.
Video Content Management Systems: Pros and Cons
Having a CMS that is made just for video is a good thing. A video management system is better than a regular one in the following ways:
Adds more space
One of the most important things about a video CMS is that it gives you more space to store files. If your videos are longer and better quality, they will take up more space. Since video management systems are made to handle large file sizes, you can upload, store, and send dozens or even hundreds of longer-form videos.
Helps with organization and finding things
The video CMSs let you organize your videos however you want and search for specific videos without having to go through them all by hand. Using search tools that are powered by AI, you may even be able to find specific parts of videos.
Boosts security
With the help of a video content management system (CMS), you can set up different access controls to keep your videos private or put them behind a paywall. You should also feel safe knowing that people need to log in to watch your videos and that the connections between your server and your viewers’ browsers are encrypted.
Better analytics are done
Analytics are a very important part of any video strategy. Whether through built-in insights or third-party integrations, the video CMS software gives you a lot of information you can use to change how you create and distribute content.
Transcodes into Appropriate Formats
To make sure your video data will play, you must convert it into a number of different codecs and send it out using a number of protocols. Video CMS software, unlike traditional CMS systems, automatically converts your videos to the right formats.
How to Choose a Good System for Managing Video Content
Check out the basics of video content management systems. Not all of the important things you should look for in a CMS are on this list. Instead, they suggest that you start comparing video content management systems with their help. Think about the following things to find a good video content management system:
- Platform API: A service of an API is used to add these different functions to the platform in a real way.
- With the help of a good CMS, you should be able to move your entire video library from one platform to another without too much trouble. A video CMS is good at moving the library from one platform to the next without any trouble.
- Video content syndication: The goal of syndication is to get your company’s video content out to the users of different platforms.
- Live streaming: For your content to be live streamed, the video CMS still needs to have a number of built-in features, such as DVR support, adaptive bitrate streaming, etc.
Video analytics: Thanks to video analytics, platform owners will be able to get a good idea of where their assets stand in the market.
Video encoding and transcoding are two functions of an online video content management system that will help users do things like stream and play back any video, especially in bulk.
The best systems for managing video content in 2023
First, let’s talk about the best ways to manage video content. Together, these rivals are changing the world in a big way to try to change the way people think about video experiences. Let’s check out:
Microsoft Streaming
Microsoft Stream is a video content management system (video CMS) that was mostly made for companies that use videos internally. It is called a corporate video-sharing service because it works best for use cases that involve sharing and managing videos in a safe way.
PROS:
- Can be put together with other Microsoft documents on OneDrive and SharePoint.
- It is possible to integrate with SSO.
- Safely stores your data in the Microsoft Azure storage center of your choice.
- May set up different user teams to control access for large groups.
- Can send videos shared by other people or link to them.
- It works with other Office365 apps and MS Teams.
- Automatic English transcripts are made from videos in English.
CONS:
- There are no limited sharing options (you can’t limit the view or the time).
- For an advanced search, you can’t add your own metadata.
- Artificial intelligence is not there.
- Transcripts cannot be edited or changed to another language.
- There are no custom integrations.
- Not being able to interact directly with important programs like Google Analytics and Zoom.
- Since you have to build them from scratch using the Microsoft Stream API, it’s hard to connect them to apps outside of Office365.
- Price: $8 to $35 per month
Vimeo
Vimeo is a popular alternative to YouTube for OTT used for business. For people outside of the company, the platform offers live and on-demand video streaming without ads. The main goals are to make money, market the company, and have fun. Customers have complained that the site is always slow and broken, and there isn’t enough customer service on the site.
PROS:
- Mainly supports services that are based on OTT.
- You can get paid for your videos.
- The choice is to add a CTA that can be clicked at the end of the video.
- It is possible to brand the Vimeo video player.
- All of your videos will still belong to you.
- Using the freemium model, there is a free version that lets you stream basic video.
CONS:
- Live streaming is only available with the paid plan.
- It is not possible to change the security policy.
- Not able to set up user groups or use role-based access controls.
- You can’t make films interactive by using quizzes, handouts, etc.
- Some countries don’t allow it.
- Starter costs $12, Advanced costs $55, and Standard costs $35.
IBM Cloud Video
This video content management system is easy to use for businesses that only want to show live or recorded videos to people outside of their company. IBM Cloud Video offers OTT streaming. It has features like monetization and adding ads. More attention is paid to live streaming. But this platform lacks internal secure streaming and a number of important integrations that would help it work better.
PROS:
- OTT services are provided.
- It could be linked to OTT billing services.
- May simply post videos on other websites for the public to see.
- Your videos could make you money.
- You can add your own metadata to your movies to make them easier to find and search.
- Transcribe automatically.
- Choose an IBM data center in the area you want to host videos in.
CONS:
- The platform doesn’t support streaming video from inside the app.
- Your video player or portal can’t be a trademark.
- Essential integrations like SSO, Zoom, etc. are missing.
- The premium package is the only one that has API support.
- Prices range from $99 to $999 per month, and prices can be made to fit your needs and features.
Panopto
The video CMS Panopto is best for internal educational use cases because it has tools for creating, sharing, and managing content. But it can’t stream videos from the outside because it has only simple branding options and not many ways to customize it. Also, it doesn’t have many security and compliance features.
PROS:
- There is integration with SSO.
- Role-based access control lets you assign roles to users and set up access levels and permissions.
- Make user groups to control rights in bulk and keep content separate.
- Put videos on other websites.
- There is advanced search.
- There are services that can automatically translate and transcribe.
- Data hosting can be done on-premises, in the cloud, or with a hybrid strategy.
CONS:
- Can’t restrict what end users can do with sharing, downloading, etc.
- To get audit trails, you can only talk to the Panopto support staff.
- Embedding with authentication and no SSO.
- For advanced search, you don’t need to be able to recognize faces.
- There aren’t many ways to brand and customize the video player.
- Important security features are missing, like support for Digital Rights Management (DRM), password protection for movies, personal security settings, etc.
- Price: Panopto Basic is free, Panopto Pro costs $14.99 per month, and Panopto Enterprise can be set up in any way you want.
Brightcove
Brightcove is the best video content management system (CMS) for the entertainment, broadcasting, and sports industries. Its main focus is on audiences outside of the company. In addition to helping you make money and giving you tools to get your customers involved, it is a great tool for branding. But this platform doesn’t have AI, and it relies heavily on connectors with other apps made by third parties to make up for a number of missing features.
PROS:
- There is live streaming.
- There is support for both closed captioning and audio descriptions.
- Videos can be shared through links.
- Offers a variety of services that are focused on OTT, such as the ability to make money from videos and put ads on your movies.
- Videos from other websites can be added.
CONS:
- There are no internal streaming features.
- It’s not possible to do internal live streaming for a small group of people or to separate content users into different groups.
- There are no AI-driven smart search tools for inside videos.
- Not being able to use custom metadata to improve video search.
- Artificial intelligence is not there.
- There are no important connectors like SSO, Zoom, MS Teams, etc.
Price: Prices vary
Wistia
Wistia is also a Video CMS that is made for external, on-demand video content that is used for marketing. It’s a platform like YouTube that doesn’t have ads and already works with a lot of marketing and sales tools, like CRM programs and analytics trackers.
PROS:
- There are limits on the number of domains you can have, and you can protect videos with a password.
- Access controls based on roles can be used to limit permissions.
- Integrates with other sales and marketing systems, such as CRM, email marketing, an analytics tracker, etc.
- Ad-free.
- Can add buttons that tell people what to do to your videos.
- There is both a fast load time and embedding that is optimized for SEO.
CONS:
- There are few security options, and there is no end-to-end encryption.
- There is no way to stream live.
- Videos can’t have their own metadata added to them to make them easier to find.
- There are no smart search tools.
- Artificial intelligence is not there.
- Doesn’t have important integrations like video conferencing, SSO, or LMS.
- There aren’t many options for branding.
- Free, Plus is $24, Pro is $99, and Advanced is $399. If you buy every year, you’ll get a 20% discount on each plan.
Last Words
Having video problems makes it hard for an online business to grow. If you don’t handle it right, it could cause a lot of trouble between you, your team, and your clients, which is the exact opposite of what was meant.
Finding the right video CMS for your business is important because it will help your business grow and save you time, money, and effort. We hope that the above list has helped you find the best answer. Check out dropship-empire Blog for more helpful advice.