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What Are the eCommerce World Trends in Online Shopping?

    Have you ever wondered what the Online Shopping trends will be in 2022 or how well eCommerce will do in the next few years? Do you wonder if the “big brands” will also do well selling online? Here are a few facts that will answer your questions.

    In the last ten years, many brands, including the biggest ones, have opened their own online platforms, like apps or websites.

    The infographic shows that the results show a big change from the way online sales used to be.

    Check out the data reports of two of the biggest stores, Macy’s and Kroger. Since Macy’s first mobile app came out in 1996, it has brought in 74.5 million online shoppers (August 2022). In the fourth quarter of 2021, Macy’s online sales were almost $8.67 billion, up from $6.78 billion the year before and more than the $8.47 billion that was expected.

    Another retail giant, Kroger, said that it had 34.2 million visitors to its website in August 2022, and that its online sales added up to $5 billion in 2018. Kroger also said that the average time spent on its mobile app was 28 seconds. This means that every 28 seconds, someone goes on Kroger’s online app and looks for new things to buy. Isn’t that surprising?

    Social media and online shopping: Natural Partners

    People are spending a lot more time on social media than they used to, which is reflected in the data shown above. Also, everyone can see that social media and online shopping go hand in hand, since people tend to learn a lot more about the consumer market and different brands when they use social media.

    There is no doubt that brick-and-mortar stores will still be around because a large number of people in the market are not as tech-savvy as others or just don’t use social media. Even so, it is becoming more and more common for people to buy ABSOLUTELY EVERYTHING on the internet. When people buy things on a laptop or smartphone, they don’t have to do much work. This means that sellers don’t have to do much work either to get people to buy their items.

    Now, you can sell anything online. Some of the most popular things to buy online, among the many things you can buy, are:

    Fashion Electronics Découpage Home Furniture
    Food and care for yourself
    It’s surprising to see that the online market is now reaching parts of the market that people used to think were too big for it. People already know that they can buy their everyday groceries from a local supermarket online. People now tend to want everything right away, without even going to a store. Why would people waste their time and energy when they can buy everything online and have it sent right to their door without even leaving their porch?

    For example, there are 25 million eShoppers in Italy, and 78% of them buy something online at least once a month.

    People who buy everything online and use social networks are called “habitual consumers,” and most of their sales come from them, even though they are very sensitive to changes in prices. 92% of consumers say they compare prices often, either online or in person. 30% of them compare online prices with those of brick-and-mortar stores, even if they decide to buy online in the end. This is why it’s so important to promote your products online.

    Some of the most effective platforms are:

    Facebook is used by 71% of businesses.
    Instagram (59%)
    Youtube (35% of the traffic)
    Linkedln (19%)
    Twitter (13%)

    Online shopping trends: benefits from eCommerce

    eCommerce hasn’t reached its peak yet because not everyone in the world has access to the internet and doesn’t pay for things online. So, there is still a chance for you to get into the market and make money!

    China is one of the countries that is leading the way in the new trend of shopping online. With globalization, it’s easier to reach out to new suppliers and get into new markets. Shipping goods from one country to another has also become easier and cheaper.

    If you run an eCommerce business in this new world, having items made or supplied by Chinese suppliers will cut your costs by a lot.

    Still, don’t forget to pay close attention to the suppliers you work with. The key to running a successful eCommerce dropshipping business is to choose suppliers that you can trust.

    Dropship-empire can help you choose suppliers and handle the day-to-day tasks of running your business. We offer a wide range of services.

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