Plan to have a lot of sales and specials on Black Friday?
Who would say no? Black Friday is moving toward the online market and is a good way for many businesses, especially those that sell on platforms, to make money.
Even though it has been around for a long time and has a history of giving customers great deals. This is clear from the Black Friday sale from the year before. Store visits went down by 4%, but online sales went up by 18%.
This could happen again during the Black Friday sale. Here are some tips for dropshipping that will help your business.
Deal of the Hour
The first dropshipping trick we’ll talk about in this article is having a deal that’s only good for a short time. This is a good way to advertise for Black Friday. A good price and a good deal should be enough to get someone to visit your website and buy something from you.
During the sale, have a set of deals that change every hour. Also, keep track of the deals you already have from the Black Friday sale that was going on. So, if the offer is 40% off, the hourly deal should be 50% off.
Get the word out about the deal of the hour by putting a banner on the homepage for each deal. It would also be helpful to have a timer that counts down. Telling the customer how long they have to take advantage of the offer.
Also, have a post ready for Facebook, Twitter, and Instagram that talks about these deals. Since this is going to be a busier day than usual, set up these posts to go out automatically ahead of time.
Add a Countdown Timer
Out of all the Black Friday tips we have, this one is often used for “deal of the hour” sales. You can also use this method to get people to buy on the spot by using great software.
Customers feel like they need to act quickly when they see a countdown timer, which is a good reason to use one. When urgency and scarcity are used together, they can make sales go up. Adding a timer to your product pages should help you take advantage of the deals on Black Friday.
Optimize Your Products
We’ll talk about SEO for the third dropshipping trick. When setting up your SEO for the products in preparation for the Black Friday sale, don’t forget to search ahead with the keywords for Black Friday.
Do a keyword search on Google to find out which ones would work for the sale. But you might also want to put the brand names in a visible place, especially if they are well-known brands. This should increase the website’s credibility, boost its organic rankings, and even bring back customers.
Also, make sure the product descriptions say something about Black Friday. This shows the shopper why the product is important. Also, make sure that the product description gives the buyer a sense of urgency.
Create a Gift Guide
Customers should be able to use a holiday gift guide to know what to buy during a sale. It also makes it easier for them to find you during the holidays. There are two ways to do this: make a collection or write an article about it.
Make a product tag for the collection before you make the collection. Then, go to the pages for the products and add that tag to them. This should have the item in question as part of the collection.
Make a blog post or page for the guide instead of writing an article. It takes a lot more work to make, since you have to write the article and show off the gifts for the guide. You could think about making a list.
Put your guides on your homepage to get more people to visit them. Put the guides in other parts of the website where they will get more attention.
You can also send this gift guide as an email to everyone on your email list. You can also share the gift guides on your social media accounts.
Extend Your Sale
One Black Friday dropshipping trick you can use is to make the sale last longer. E-commerce has grown so much that it made Cyber Monday possible. There have been websites where the sale was extended for four days.
By making your sale last longer, you can use deals to bring in more customers. Even more so since the sale is going on all weekend. But pay attention to Black Friday first, since that will be the main sale day. On that day, bring your best-selling items and deals.
Try some themed promotions on the days that follow. Make sure that every day has a different set of products and deals on those products.
Offer a Sneak Peek
A good deal should also come with a good teaser to get people excited for Black Friday. It gets people excited for the promotions that are coming. As the sale day gets closer, getting people excited. You can do this by making a video slideshow of all the items on offer.
You can post the sneak peek on social media to get people excited about the upcoming Black Friday sale and get them ready.
Use your regular hashtags along with hashtags that are specific to Black Friday. Some of the hashtags you can use are #blackfriday2018 and #blackfridaydeals.
This lets you reach customers who are looking for great deals on the products you sell. These look good on clothes, electronics, and home decorations. If you take a quick look at your products, you should be able to tell if they would be good for a bigger market. If they do, the hashtags could help you reach more people and get more customers.
Buy a Stock of Products
One of the most common mistakes dropshippers make is trying to buy products for their Black Friday sales at the last minute, when suppliers and manufacturers are already busy with their biggest customers or out of stock.
A good way to make sure you have things to sell on Black Friday is to buy a lot of the things you want to sell.
Also, if you want your customers to remember you after Black Friday, you could make personalized packaging and coupon cards so that your customers will come back to your store to use their coupons.
Prepare for Black Friday with These Dropshipping Tricks!
Black Friday is a busy and hectic day for stores, as people come in looking for deals. While these dropshipping tips can help get more people to look at your products, they won’t make you rich. Make the changes and preparations to the website that are needed for this event.
On the other hand, it’s also a very busy day for suppliers, so if you want to grow and make money during Black Friday, you need to find a reliable supplier who won’t let you down when sales are high.
Don’t think that the supply chain problem isn’t important, because it is!
If you buy things on order from AliExpress without making special plans with a supplier, you may have a lot of trouble on Black Friday.
It’s possible to have 1,000 orders to fill but not have a supplier with products to sell.
The key to making money on Black Friday is to plan your sales strategy ahead of time.
When you hear about dropshippers who sell hundreds of thousands of dollars worth of goods in a single day, it’s because they had a plan.
Without a plan for scaling, no one can make more than a few hundred dollars on Black Friday.
So, if you want to sell a lot of your best products on this Epic day, you should book a stock ahead of time.
What to do? You can use Dropship-empire, just like we can:
Help you find some of the best quality suppliers in China;
Offer a Sample Evaluation service before you buy a stock of goods;
Buy the stock of products at prices that are very competitive;
Give you the option to put your own logo on your items;
Set up the manufacturing of Custom Packaging;
In dropshipping, you quickly send out one item at a time;
Send your products in bulk to a location of your choice or to an Amazon FBA location;