If you sell things online, you should know how important it is to have no other things going on when a customer places an order. When customers are on your website, you can pretty much have a good handle on it. It can be hard to keep track of similar things from other apps. So, instead of sending people to your website, why not change to that app?
Instagram is becoming more and more popular as a place to do business, and the Instagram shopping feature gives online sellers a lot of opportunities. So, here we’ll talk about how to set up Instagram shopping to make a lot of money.
How does Instagram Shopping work?
One thing that all customers want these days is an easy way to shop, like shopping online. Even though there are a lot of apps that can do this, Instagram is the best. A business can promote itself on Instagram, and the Instagram shopping feature helps a lot by letting people place orders directly on your website from the Instagram interface.
So, if you have an online store on a popular platform like Shopify or Amazon, setting up Instagram shopping can be a great way to help your store do well. Because customers will be able to shop right from the app instead of having to switch between websites, which takes more time and often requires switching between apps.
Another great thing about shopping on Instagram is that you don’t have to deal with extra products or development. All you have to do is make a digital catalog of your brands that can be shared and is available on your e-commerce store. So, when a customer places an order, that order will be sent to your store automatically.
If you don’t have an online store, you can use dropship-empire to your advantage. It’s a site where you can find dropshipping suppliers for your orders. So, you can just manage orders without having to worry about anything important. The best part is that it works with the best online marketplaces to make ordering easy and automatic. So, the orders match up, and your efficiency goes through the roof.
How to Set Up Shopping on Instagram? The step-by-step guide in its entirety”
It’s not easy to set up Instagram shopping because you have to go through some very important steps. Also, there are a lot of small things you need to pay attention to. So, here we’ll share our step-by-step guide that will help you set up Instagram shopping.
Make a profile on Instagram and turn it into a business account.
The best thing you can do to make things easy to manage and promote is to keep your business and personal Instagram accounts separate. So, if you already have an Instagram account for your business, you need to turn it into an Instagram business account. If you don’t want to do that, you can start from the beginning and make an Instagram account for your business.
This is a free process that you can do by going to settings and then account. There, you’ll see “Switch to Professional Account” as an option. If you click on it, this step will be done. When you take this step, you also get analytics about your profile, which is very helpful if you want to grow.
Set up a business page on Facebook and link your Instagram account to it.
One thing you need for Instagram shopping to work is a Facebook business page. To set up Instagram shopping, you need to connect your Facebook business page. So, it’s great if your business already has a Facebook page. If not, you need to make a Facebook page for your business.
Once you’re done with the making part, you’ll need to connect your Facebook and Instagram accounts. Here’s how:
- Open the Instagram app and go to the option to edit your profile.
- Find the part that says “Public Business Information” and click “Page.”
- Choose your Facebook page for your business, and you’re done.
- You can move on to the next step after that.
- Upload the list of products and set up everything
It’s the part where you’ll upload your catalog of products to Instagram shopping. You can do this step in two different ways. You can either set it up with Facebook Business Manager or add your certified database from an eCommerce platform like Amazon or Shopify.
Using the option Database
Follow these steps to upload your product catalog using this option.
- Go to “Commerce manager”
- Go to the “Catalog” tab and click the “Data sources” button.
- Click on “Add items”
- Choose “Use a partner platform” and then click “Next.”
- Choose your platform that has a list of certified products.
- Follow the links to link the database to your business page on Facebook.
With these steps, the method for connecting to a database will be finished.
Using the option Facebook Business Manager
Follow these steps to upload your product catalog using this option.
- Go to your business account on Facebook.
- Go to “Commerce manager”
- Click on “Get started”
- Click on “Create a catalog”
- Click on “Ecommerce (Products)” and then “Next.”
- Choose “Upload product info”
- Now that you have a catalog, you can give it to the business manager account.
- Give your catalog a name and click “Create.”
- Go to “Commerce manager” and open the catalog you just made.
- Go to “Items,” “Add Items,” “Add Manually,” and then click “Next.”
- Post a picture of the item. Make sure the picture is at least 500 pixels by 500 pixels.
- Put in all the information and details to make SEO work better.
- Go to “Item Category” and choose the group your products belong to.
- You can use the “Variants” options if the same product comes in different colors.
- Click “Finish” and you’re done. You can also click “Add another item” if you want to add more things to this category.
- The Facebook Business Manager method will be done after these steps.
Send your account to Instagram so they can check it out.
Now, all you have to do is ask Instagram to review your account. It could take up to a few days. Here are the steps you should take:
- Open your Instagram account for your business and go to the settings page.
- Click “Sign Up for Instagram Shopping”
- Follow all the steps you need to in order to get your account reviewed.
- Check the “Shopping” option in the settings to see what’s going on.
- You can now go on to the next step.
Go shopping on Instagram.
Once your account has been approved, you can turn on Instagram shopping and be done with the process. Here’s what you need to do to make Instagram shopping work:
- Open your Instagram account for your business and go to the settings page.
- Click on “Business”
- Check out “Shopping”
- Choose the product catalog you want to link from the list of all your catalogs.
Hit it!
After you’ve done all of these steps, you’ll be done setting up Instagram shopping. After you’ve done this, you can start making great posts, stories, live videos, and more at Instagram shopping to sell products on your website right from the app.
You need to do more than just set up Instagram shopping. Here are a few examples of small things that can make a big difference.
How to get Instagram to let you buy things with your account.
The fourth step is to get your account reviewed and approved, and this is where a lot of people fail. So, here are some ideas that might help you:
- Make sure your business is in a place where Instagram’s shopping feature can be used.
- You are only selling items that can be shipped.
- Your company owns the online store.
- Your business follows Instagram’s rules and the merchant agreement.
- By making sure of all of these, it will be easy for your account to be approved.
Watch what’s on the screen.
Most shopping on Instagram is done through pictures, which are the most important part. So, you should pay close attention to what you see. Here are some things you can do to make the pictures look good:
- Always use photos that look good.
- Showing how the product works is always a better choice.
- Use the right kind of colors to make the product look good.
- Follow a style that is unique to your business account.
- Make sure you’re making content that has meaning and is unique.
- You will be able to do much better this way.
- Use hashtags to make things work better.
On Instagram, hashtags are also very important because they work like keywords do for SEO. So, to get more people to see your posts, you should make sure to use the best hashtags, since many people follow more than one hashtag.
In the end,
Instagram shopping can help your website reach the level of success you’ve been aiming for. The best part is that setting it up won’t take you more than a few minutes, and everyone can do it for free. So, now is the time to set up Instagram shopping for your business. Also, make sure to follow the tips above for the best performance from day one.